Association publishers see digital solutions as an integral part of their evolution.
“Digital publishing is a logical component of
an association’s communication strategy.
Viewed as an additional or enhanced
delivery channel, digital publishing allows
associations to engage with members,
deliver additional or enhanced content,
create multi-media experiences, and provide
a sense of “wow!” Coupled with reasonable
up-front expectations and a long-term,
evolutionary strategy, digital publishing can
deliver increased revenue and decreased costs—
all with improved member satisfaction.”
—Greg Fine, CAE
Vice President, Marketing and Communications
Association for Corporate Growth
“Association publishing is becoming
increasingly vital as individuals turn
to their professional organizations for
training, networking and jobs.
Project Management Institute ( www.pmi.
org) is a leader in their field and relies on
Texterity to help communicate with their
297,000 members. With a membership
that covers 170 countries, digital delivery
is a smart and necessary adjunct to hard
copy print.
Our business model continues to support
certification-based stakeholders, with
membership driven by project managers who are interested in networking and accessing industry resources. Giving these busy professionals a
digital publication is an added and appreciated benefit.
PM Network® is one of several publications that Texterity digitizes
for us. This monthly magazine keeps decision makers apprised of
the latest tools, techniques, and best practices. Features include case
studies, lessons learned, and global trends. Making this real-world
information interactive and quickly accessible are two goals that
are easily met with digital delivery. Members appreciate the ability
to quickly search archives of more than two years of issues.”
—Donn Greenberg, Interim Publisher and Publications Manager
Project Management Institute, Newtown Square, PA
Find the PM Network app in the App Store.